The ‘Instagram Blouse’ and my Fickle Obsession with Insta-Trends


The ‘Instagram Blouse’ is not a new trend; blowing up, according to Man Repeller, after first appearing on the Maison Cléo Instagram account in May 2017. A year on and we are all still hook line and sinker for it. While independent designers are still doing the trend best, the high street has followed suit with more affordable alternatives, like this crisp white version from Zara.

I have never managed to really refine my personal style. More is more, and by more I mean more options, more moods and more versions of myself. Some days I am happiest in black skinny jeans, Dr Martens and a band t-shirt, and others I am obsessed with whatever happens to be the most man-repelling Instagram trend du jour. Perhaps this is a result of the instant consumer culture that fashion blogging, Instagram and The Internet In General has facilitated, perhaps it is because I wear clothes for a job and therefore have a constant need for newness, perhaps I am just a very fickle person; I suspect it is really all of the above.

I also don’t see it changing any time soon. The idea of a capsule wardrobe is really appealing when I look at my overfull wardrobe (and chests of drawers, and coat rack, and under my bed, etc) but why own one statement blouse when you can own twelve in slightly different silhouettes and colours? Buy independent and buy vintage, donate or sell anything unwanted, but girl indulge in that Instagram trend if you want to, and don’t let any minimalist style snob tell you otherwise.

Top – Zara
Trousers – Zara
Trainers – Vans
Bag – ASOS*

photos by Derek Bremner

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  1. Ewa Macherowska 2 years AGO REPLY

    This look is so cool <3

  2. Shop and Sketch 2 years AGO REPLY

    Love it and the photo’s look amazing!

    Samantha Swan | Shop and Sketch

  3. Rainbowdrache 2 years AGO REPLY

    I’m obsessed with those trousers omg

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