OnePiece™ now opening their first UK Store in Boxpark, Shoreditch on Monday 28th of November, spreading the joy of comfort, style and fun even further. Get down to their store in Boxpark and say: ‘I’m spontaneous, not too serious, not too cool. Confident with no worries, so I would like to jump in and join you!’ – and they’ll give you a £20 gift-card – If you want to get it online, type code 85237 upon checkout on www.onepiece.com and you’ll get free shipping.
Here is how it all started:
In 2007 three hung-over Norwegians had the idea to sew together a hooded sweatshirt and a pair of sweatpants, connecting the two with a giant zipper to create the ORIGINAL OnePiece™. An instant success amongst Scandinavians, OnePiece became a huge hit in Norway in 2008 and later in Sweden despite only being fueled by blogs & social media. Now, with more than 330,000 fans on www.facebook.com/onepiece, no other Scandinavian company has a stronger social media following than OnePiece. OnePiece was introduced to the British market in November 2010 and what followed was a massive, indescribable press frenzy has been adopted by a broad range of celebrities who have all been spotted in their unmissable suits such as Justin Bieber, Lady Gaga, Rhianna, Usher, Jayden Smith, Westlife, Kate Moss, Paris & Perez Hilton, Whitney Port, Paramore, Pink, Henry Holland, Agyness Deyn, Pixie Geldof, Nick Grimshaw, Jude Law and Sadie Frost. Check pictures of celebs and press here.